A leading telecom provider wanted to understand their competitors’ ongoing sales & marketing efforts, their product strategy and the sales trend for existing products; specifically in emerging markets to offer bespoke digital transformation services.

Research Advisory

Our research unveiled the product, channel & marketing strategies combined with sales information about the competitor. Our findings helped the client in building more concrete and focused marketing plans. Peer group segmentation for benchmarking across various divisions of clients provided “Food for Thought” to senior managers

Survey & Analysis

Survey conducted through online and offline mediums

Telephonic interviews conducted to understand the consumer needs

In-depth interviews conducted with multiple key opinion leaders

Countries covered

Design & Editorial

Competitive Landscaping & Benchmarking Report
Competitive Landscaping & Benchmarking Report
Whitepapers on digital transformation
Whitepapers on digital transformation

Distribution & Leads

New Marketing Channels identified

Sales Qualified Leads

Marketing Qualified Leads