This study was conducted to understand how the actions of the past few years are influencing companies’ social responsibility initiatives, and what that could mean for the immediate future.

Research Advisory

iResearch Services conducted this study for one of the world's largest consulting firm before conducting this study some secondary research was done to understand the drivers and how to measure programs that make an impact beyond financial metrics and the socially responsible business.

Survey & Analysis

Survey Responses

Percent C-suite

Million USD Revenue & above

Methodology

Telephonic Interview
Telephonic Interview
Online Survey
Online Survey

Key Takeaways

46% of executives believe the CEO is the main driver for corporate social responsibility programs, and the views of the CEO and top executives play the largest role in driving societal impact.

58% of the executives believe that there is a positive impact on the bottom line and 55% of executives say there is a positive impact on beneficiaries’ lives for the societal-impact initiatives which influence companies’ performance and sustainability.

47% of executives believe that challenges such as computer literacy and access to technology as a focus on companies' social impact strategies.

49% of the executives believe that challenges related to the societal issues were the top issues on which to take a public stance in the coming year.